Many marketers’ wonder; if we know an ingredient has been used medicinally for centuries why are we restricted from talking about the natural benefits today? Continue reading
Misbranding issues can halt the growth of a company. The costs to rectify issues across many mediums such as websites, packaging and promotions is hefty. Continue reading
FDA commissioner announces the formation of dietary supplement working group. Expect more enforcement for supplements, functional foods including CBDs. Continue reading
I am a creative marketer with an edge. I often work with companies in the natural products and healthy lifestyle space because I have regulatory knowledge, business know-how and a deep understanding of the ‘natural consumer’.
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