Thanks to the natural food movement, Americans are more concerned with how and where their food is being sourced and produced. Advocates of organic locally grown foods flock to small farms for everything from fruits and vegetables to organic wine. Pine Nuts USA, the exclusive distributor of Mount Wilson Grown Pine Nuts and Products, was created to follow and promote the principles of today’s natural food movement.
Focusing on the delicate flavor, extraordinary health benefits, and all-natural qualities, we created SEO friendly content to educate and entice potential customers about the tasty little pine nut. Each page of the website is full of information from explaining why the pine nut is a Superfood to paying homage to the Native American tribes who first settled the area and used the pine nut as a staple in their winter diets.
Inspired by the environmental attributes of the Nevada Great Basin region, the packaging label, home page of the website and first newsletter uses rich colors and subtle images to illustrate the delicate characteristics of the pine nut and spirituality of the region.
› Research & Strategy
› Brand Development
› SEO & Keyword Research
› Content Development
› Website Design
› Label Design