Natural Beauty & Skin Care Packaging

The natural skin care industry is a lucrative market which means brands must compete against each other in a multitude of ways. Consumers scrutinize everything from the branding elements through the product formulations, ingredient lists, supply chain and packaging materials before someone makes a purchasing decision.

Today’s customers want to see perfect packaging solutions that best showcases brilliant product formulations. Designs must be eye-catching and ‘Instagram’ ready while the actual packaging needs to be well-produced and environmentally friendly.

As a knowledgeable industry expert, I will help you choose the right packaging, materials and vendors all while creating beautifully designed packaging and marketing solutions for your natural beauty and skin care products.

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Premium Packaging Solutions for Natural Beauty Products

Developing packaging solutions for beauty products is a comprehensive approach. Today, brands have to invest more time and effort than ever before into their product’s packaging and marketing initiatives to attract a loyal customer base. I am here to make sure the decisions you make regarding your product’s packaging and marketing will safely and positively impact your brand’s value and profits.

I start the design process by learning everything we can about your company, competitors and customers to make sure the final product speaks to the right market. I want to understand how and why you developed your company in the first place to make sure we successfully showcase its true value in the package’s narrative and design. I’ll review (or create) your marketing and sales strategy as the final distribution will directly influence and can sometimes dictate package design elements. For example, retail distribution and selling on Amazon will require a registered barcode while direct-to-consumer ecommerce website sales do not. Secondary housing boxes may be a requirement for certain sales channels and additional information may be needed to support certain marketing claims.

Saved $33.5K on One SKU by Reducing the
Cost of Components from $1.03 to $.67

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Trim Healthy Naturals Package Design samples
package design natural skincare products

Package designs for skin care and beauty products typically contain custom made die-lines and die cuts as well as other high-end printing techniques that will help elevate a static packaging design to the next level. Embossed, foils and die-cuts are popular as well as decorated bottles and environmentally friendly components.

From a production standpoint, the application of certain decorating techniques may affect the composition of the final formula. In addition, the formula may dictate how the final products should be shipped or stored. With over 20 years of packaging design production experience, we can help develop any packaging design technique and ensure the stability of the final product after the final package is delivered.

Saved $2K and Lowered the Overall Cost per Impression on All Future Runs by Changing Stamping Technique

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